May 14 to 15 , 2019

World Trade Center
Mexico City

ACADEMIC PROGRAM

DAY 1 - TUESDAY, MAY 14, 2019
THE PACKAGING AND ITS ROLE AS THE MOST POWERFUL MEANS OF COMMUNICATION OF YOUR PRODUCT
CONFERENCE ROOM TRADE SHOW
SCHEDULE SUBJECT SPEAKER    
8:00 - 9:30 Registro    
9:30 - 9:45 Welcome Words Academic Director    
9:45 - 11:15 Trends in the packaging industry in Mexico Hiram Cruz, President of AMEE  

Trade show schedule
10:00 a.m. to 8:00 p.m.

Access without cost previous registration of professionals linked to the packaging industry.

11:15 - 12:00 The power of Packaging in Storytelling: A strategy to strengthen ties with consumers. Hernán Braberman, tridimage  
12:00 - 12:45 Development of packaging that affects the senses - beyond sight Alejandro Naveda  
12:45- 1:15 PolyOne Success Story  
3:30 - 4:15 Ecodesign 3.0: packaging for the circular economy Marcela Godoy, STGO SLOW  
4:15 - 5:00 Circular design strategies for packaging David Freyre, IMASD  
5:00 - 5:30 Vistamaxx ™ High Performance Polymers: Rethink the Recycling ExxonMobile  
5:30 - 6:30 Practical Workshop: Ecodesign 3.0, methodology for sustainable design of packaging Carola Moya and Marcela Godoy, STGO SLOW  
         
DAY 2 - WEDNESDAY, MAY 15, 2019
DISRUPTIVE PACKAGING IN THE DIGITAL ERA  
CONFERENCE ROOM TRADE SHOW
SCHEDULE SUBJECT SPEAKER    
8:00 Registration  

 

9:30 - 10:00 Challenges and opportunities in the design of plastic packaging for the circular economy Dra. Eng. Laura Flórez  
10:00 - 10:45 "I've seen the future of packaging and it's called Augmented Reality" Hernán Braberman, tridimage  
10:45 - 11:15 Micro Interface Design Success Story  
11:15 - 12:00 Sustainable Communication and Strategies for the Circular Economy Carola Moya  
12:00- 12:30 Amcor 360 packaging solution powered by LiquiForm® - changing the liquid packaging landscape Ashish Saxena  
3:00 - 3:45 Exponential technologies and the fourth industrial revolution: a paradigm shift in manufacturing and the economy Victor Tamayo  
3:45 - 4:15 ColorForward® 2020 Patricia Colorado Silva, Clariant  
4:15 - 5:15 Panel: Closing gaps in innovation and technology for application of artificial intelligence in packaging David Freyre, IMASD, Hernán Braberman and Victor Tamayo  
5:15 - 6:30 Workshop: Digital revolution in packaging design. David Freyre, IMASD  
6:30 - 7:30 Closing  
   

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